An awesome Contact Us page finds just the right balance between making it easy to reach the company and sharing resources users can use to answer their questions right away. About Us! What about us? d. Words treated as data by a computer. Beginning with a mission statement that clearly puts the customer first, they continue with a great minimalist design that doesn’t distract from their task at hand—which is to sell you on their razors. It can all be explained in one simple sentence, which serves as the header for their page: “The tools. div.gamesgen div.infoicon_tags {border-top: 2px solid #efefef; border-bottom: 2px solid #efefef; display: block; margin-bottom: 10px; padding: 0 0 5px;} Website.com began in 2005. About Us pages can highlight why you created your business, your commitment to sustainability, or you … What about us? MailChimp paints a picture of their company right out of the gate with a full-width image of smiling, friendly-looking employees. Their value prop is also insanely customer focused. “On a recent test run of all three services, Text Free was the fastest, most reliable and easiest to use." .sr-only-focusable:active, transition-property: transform, opacity; This clearly sets them apart from their competition. November 16, 2018. Every team member photo “looks” at where you are clicking! Clicking through you will find a clean design that is rich in quality, not quantity. However, the best part is probably their clear CTA at the bottom guiding the user to exactly the next section they want them to visit: the blog. They have a very inspirational video that outlines their mission, but the best part is the section of customer success stories that display credibility first hand. Thank you for helping us improve our blog! An important piece that Trackvia includes is their award from Outside Magazine for ‘Best Places to Work’. height: 1px; They have some simple sections explaining their mission statement and story. @media screen and (max-width : 480px) { We now serve customers all over [place, ie: the US, the world, the Austin area], and are thrilled to be a part of the [adjective, ie: quirky, eco-friendly, fair trade] wing of the [industry type, ie: fashion, baked goods, watches] industry. The best ways to do so are: Customer Reviews and Recommendations – Reviews are a great way to introduce your business as a trustworthy and reliable establishment. Not only do they have the standard company history, but they also include the history of the Ghurka soldiers they're named after, a detailed dissection of their logo and in-depth information about their manufacturing. div.gamesgen #game_filters button {color: #fff; background: #000; padding: 8px 10px; margin: 5px; width: calc(50% - 10px); border: 1px solid #000;} This is a perfect example of where your timeline can become a great story-telling vehicle and help you relate to the customer on a personal level. button#clearall, button#shuffle {color: #fff; background: #999; margin: 5px; border: 1px solid #999;} The minimalist design of the Dropbox page is part of the allure. div.gamesgen .isotope, A study done by Komarkting Associates found that 51% of people think "thorough contact information" is the most important element missing from many b2b websites. One of the best aspects of Infusionsoft’s page is the first line you see: “We Help Small Businesses Succeed”. The page is also responsive for mobile—and actually crops the photos down to close up photos, rather than just resizing them. Ask them in the comments! Tak a co my? Their mantra of “client as a partner” encapsulates how they will work with you if you hire them. There are also some links to other pages, like their Careers page, which has a great video and call to action. Given how much they do, your About Us page is just about the last page you'd want to leave blank. div.gamesgen .box img.info_image {margin: 20px auto;} What about all the broken happy ever afters? SpaceX tells its story through its successes (and sometimes failures), but proving that everything is moving forward is an important point that their page helps illustrate for potential investors. div.gamesgen #game_filters button:hover,div.gamesgen #game_filters button:active, div.gamesgen #game_filters button.active, button#clearall:hover, button#shuffle:hover, div.gamesgen #game_filters .btn-group[data-filter-group="data_for"] button:hover, div.gamesgen #game_filters .btn-group[data-filter-group="data_for"] button.active {color: #fff; background: #ed1d24; border: 1px solid #ed1d24;} -webkit-transition-property: -webkit-transform, opacity; Rand Fishkin once tweeted, “Best way to sell something—don’t sell anything. “A company built around the user” is exactly the kind of copy you want to see, because it addresses the customer (i.e. It’s easy to start writing before you have a clear … About us Global presence, local impact With reporters on the ground in all 50 states in the U.S. and more than 100 countries, you can count on us to keep your audience up to date on local issues of interest, or broaden the scope of your coverage with stories from around the world. Another piece to note is that they include CTA buttons twice on the page while scrolling through. Just fill in the brackets with your company's information and you'll have a professional About Us page written in minutes. By weaving in bleak statistics on plastic bag use, along with the founders' journey and own struggles, this About Us page paints the picture of an environmentally-concerned family who's worked hard, and wants to share their eco-friendly creation with the world. width: 1px; What about all the times you said you had the answers? Displaying your company values on your page like Cornett is an easy way to let your potential customers see what is "under the hood" of your company. What about all the broken happy ever afters? div.gamesgen .isotope { With Volusion, your About Us page is already built into your store template - just fill in the blanks! But, you should at least be aware of what makes a page successful and why. Trust and respect are things that have to be earned. They do a great job conveying this through pictures and colorful graphics. Thankfully, online stores can still match the personal touch of the best brick and mortar stores by doing one thing: telling their stories. text+ is a leading mobile communications service that lets anyone text, talk and share for free or cheaply. Vince is Director of Content Marketing with Siege Media. This works seamlessly as a mobile feature as well. Since 1975, TravelStore has been committed to bringing our clients the best in value and quality travel arrangements. Constant Contact has some great features, including a video and fairly in-depth history of their company. margin: -1px; If you want an example of a stunning timeline for an About Us page, look no further. Then, after reading about the values and “meeting” their staff, there is a clear CTA to sign up. It highlights the important pieces that a student most likely uses to compare school choices (outside of cost), such as the facilities or the culture. This is a neatly designed page that hits on all of the marks. This final piece of information leaves a good taste in your mouth about the business. Like Stripe, Buffer also features their staff on almost 50% of their page. What about us? This rock and roll shop opens their About Us page with the bold statement, "Different. Letting them in on your mantra can help establish trust. } This is one of the best storytelling examples on this list. This helps establish the tone. The opening line from Greatist is probably the greatest example of this (sorry, we had to do that.) -moz-transition-property: height, width; Although everyone knows that users prefer images to text, it’s not as easy as just putting a bunch of pictures on your About Us page (although, as you will see, that definitely helps) and moving on to the next project. iOS User "I’ve had other free text and phone number apps and they don’t compare to … Just fill in the blanks and you'll have a professional-looking page in minutes. They also have a solid section displaying their 20,000+ customers. It has saved me so much money and headache." The page is also responsive, so the images don’t break when resizing, which is hard to pull off with illustrations, but Dropbox does so beautifully. In 5 sentences, it has a mission statement, explains their value, tells a story, gives credibility through users, and ends with a call-to-action to sign up. Their page also features inspiring videos telling the story of Saleforce and has customer success stories. Are you looking for About Us text examples? Bold, red colors, simple messages, and finally some amazing looking photos all combine to make a great looking page. The ‘About Us’ text isn’t an advertisement, but it should present your company in a positive light, highlighting unique services and products and inspiring trust. If you want to put a personal touch on your page (which we highly recommend), check out the About Us examples below the template. div.gamesgen #game_filters button {width: 100%;} margin: 0; So let's get started! While most of the typical information you’d find on an About Us page is actually on other pages on their site, their page has a lot of character and gets you interested in the brand with a simple anecdote about their inception and some bold colors and designs. This call to action is the next logical step for the customer if you are trying to convert them from your page. About us. clip: rect(0, 0, 0, 0); Cloudera has a simple design with clearly defined sections that hit on several marks. Anton & Irene is a design agency based in Manhattan. div.gamesgen button.btn { width: 100%; font-size: 1.2em; text-transform: none; font-weight: 700; white-space: normal;} width: auto; A marketing degree may just help your online store…, Find the right amount of emails you should be sending.…. Their header, “Making companies a better place, one app at a time” helps to answer the question of what they can do for your company. The contact info is also there, but they’ve succeeded drawing your eye to what what they really want you to focus on - … } Full Sail uses video to address how their courses empower students to be creative. Establish Credibility – To appear credible in the eyes of your customers, you can show off reviews, testimonials, or if you are a web design site, showcase your skills on the page itself. c. Words, as of a libretto, that are set to music in a composition. Our About Us page used to be really dry and boring, but we just updated it yesterday with some new video we shot. div.gamesgen .isotope .isotope-item { Your About Us page is one part autobiographical, one part educational and all parts human and personal to your customers. Use one of the three methods above to write a perfect summary of your brand's history, mission, and goals, and start turning browsers into loyal customers. To start with, let’s look at Wrightwood’s About Us page: a simple, text-centric approach to telling their story. It conveys the feeling that while they are great at their job, they are also just like you and me. They also add some nice pieces of credibility by listing their multiple awards such as Bossie Awards in 2012, 2013 and 2015 for best open source solution. Combine that with a killer design and it makes for a great site. Conveyed in the form of a letter to customers, it uses formatting and font sizes strategically to create variety with text instead of relying on other media types. All of it is addressed to you, the reader. However, creating an “About Us” page that accurately describes your company can be easier said than done. 72 Number of stylized alphabets available to decorate, personalize and copy and paste. transition-duration: 0.8s; Text 741741 from anywhere in the US to text with a trained Crisis Counselor. This page features a great header image of the team leaders doing their best impression of Wufoo gang-signs. it’s a mini-documentary that talks about who we are, how we came to open Urban Martial Arts, what we’re all about. The About Us page of Lunchskins is written in a conversational tone, and opens with soothing, natural imagery and appeals to our feelings of being a part of something larger and doing our part to take care of it. About Us Text Examples are all over the Internet (thank you Google), but few go into why it’s a good design beyond just the copy. Who knew reusable Ziploc bags could sound so inspiring? By the end you feel intimately tied to Jeff and Ugmonk’s goals and ideals. Along with their mission statement and a full high-res photos, Hungry Root also supports their beliefs with a simple, yet powerful graphic backing it up. Although everyone knows that users prefer images to text, it’s not as easy as just putting a bunch of pictures on your About Us page (although, as you will see, that definitely helps) and moving on to the next project. Canary uses a great, crisp video loop as the first thing you see on the page. The other subsections hit on all the marks as well with strong imagery and simple messages. Although ecommerce has some incredible benefits, like convenience, efficiency and ease of access, two areas it doesn't naturally excel are warmth and personability. Here are some free templates, samples, and example About Us pages to help your ecommerce store stand out from the crowd. div.gamesgen .box {margin-bottom: 0; box-sizing: border-box; min-height: 250px;}